How can ICT brands stream quality B2B leads more effectively?

Digital has opened up the number of channels to generate B2B leads online. Marketing fits better than ever into the sales cycle to qualify and drive the buyer down the funnel. To make it truly effective, you’ll need a well thought out omni-channel marketing strategy that reflects into a solid digital presence designed to generate demand and convert.For Cloud services providers, productive B2B lead generation begins with engaging Sales and Marketing early in the process. Both teams will work together to target right leads and nurture B2B relationships in new-digital ways.

If you’re looking into maximizing your Lead Gen efforts and building a digital marketing strategy that brings you in high-quality leads, this webinar is for you!

Who is it for:

COMPANY OWNERS, GENERAL MANAGERS, DIRECTORS OF SALES AND MARKETING PROFESSIONALS.

Key learnings:

  • Why demand & lead generation are so important for B2B sales.
  • Most effective strategies and lead generation tactics.
  • How to utilize marketing on each of the stages of your sales funnel.
  • Marketing automation tools and metrics in B2B lead generation.

Authors:

Riste Ajtov
Digital Strategist
Paula Fernandez
LeadGen & Web Content Specialist