A Year of Cloud Learnings - The State of the Partner Channel Report 2017

The e-book includes findings and insights on four relevant business aspects that measured the respondents’ Cloud maturity and aspects that are closely related to their success in selling the Cloud.

Key learnings:

  • Key Cloud Takeaways: Building the IT businesses of tomorrow
  • Business Transition: How partners are responding to the Cloud evolution and progressing their own digital transformation
  • Identifying Potential Clients: What is the business approach IT organizations take to find more clients and leverage their existing customers.
  • Lead Generation: A review of how leads are generated by IT companies, with a special focus on digital marketing
  • Sales Motion: A look into the sales aspect of Cloud transitions and how partners are handling the ‘new way of selling’.

Download this free e-book to learn how channel partners are handling their lead generation and sales efforts in a new business ecosystem that represents new challenges and opportunities.