Resources

Marketing in IT: Performance Highlights of 2021

At the start of the year, we're exploring both the victories and lessons from the previous year, from how we boosted our digital transformation to how we adapted our marketing and advertising strategies amidst a rapidly changing business climate. We'd like to share our insights with you by providing you with our year in review through a must-see webcast!

No doubt the past two years have proved to be challenging for B2B marketing, from fast-changing digital transformation to shifting marketing and advertising strategies, businesses have had to adapt to keep up with the changing business climate.

At this event, we explored how we helped our clients achieve outstanding results with their campaigns in 2021 —results like these:

  • Generated leads: 13,811
  • Pipeline generated: 95M
  • Impressions: 35,254,328
  • Clicks: 581,979

To build and deliver a successful B2B marketing campaign that delivers impressive results, it's essential that you learn how to adapt your marketing campaigns to your sales objectives, build long-term customer value, and create sustainable profitability. After all, marketing can only go so far. New revenue isn’t driven by marketing — it’s driven by customers.

We'd like to share our success stories with you, so we can all grow together.

Watch our webcast: "Marketing in IT: Highlights of 2021", we covered the following topics:

  • Build and deliver a successful B2B marketing campaign in 2022
  • Support your B2B marketing team with content, technology, and better processes
  • Align your marketing efforts to meet key business objectives
  • Add flexibility to your B2B marketing strategy to stay resilient
  • Leverage insights from good practice examples

Watch our webcast now!

David Balazic

David Balazic

Chief Client Satisfier
Christina Tzianou

Christina Tzianou

Client Performance Manager
Nina Bayrak

Nina Bayrak

Client Performance Manager
Darina Kudravets

Darina Kudravets

Client Performance Manager
Nela Taci

Nela Taci

Client Performance Manager

FILL OUT THE FORM TO WATCH OUR WEBCAST